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dc.contributor.authorPoff, Ron-
dc.contributor.authorSkripak, Stephen-
dc.date.accessioned2024-07-23T05:51:38Z-
dc.date.available2024-07-23T05:51:38Z-
dc.date.issued2024-07-01-
dc.identifier.citationhttps://doi.org/10.21061/fundamentalsofbusiness4een_US
dc.identifier.isbn978-1-957213-21-7-
dc.identifier.urihttp://localhost:9494/xmlui/handle/123456789/2293-
dc.description.abstractFundamentals of Business, fourth edition (2023) is an 434-page open education resource intended to serve as a no-cost, faculty-customizable primary text for one-semester undergraduate introductory business courses. It covers the following topics in business: Teamwork; economics; ethics; entrepreneurship; business ownership, management, and leadership; organizational structures and operations management; human resources and motivating employees; managing in labor union contexts; marketing and pricing strategy; hospitality and tourism, accounting and finance, personal finances, and technology in business. The textbook was designed for use in Virginia Tech’s Pamplin College of Business introductory level business course, MGT1104 Foundations of Business and is shared under a Creative Commons Attribution Non-Commercial ShareAlike 4.0 license.en_US
dc.language.isoenen_US
dc.publisherPamplin College of Business in association with Virginia Tech Publishingen_US
dc.subjectEconomics and Businessen_US
dc.subjectPricing Strategyen_US
dc.subjectManagement and Leadershipen_US
dc.subjectBusiness in a Global Environmenten_US
dc.subjectOperations Managementen_US
dc.titleFundamentals of Businessen_US
dc.typeBooken_US
Appears in Collections:Business

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